Kervin Mathew

Digital Writer – Marketing

Kervin has extensive experience in content writing which he has accumulated working across advertising, not-for-profit and finance spaces. Over the years, he has gleaned his understanding of the many personas an idea can take on and how content is manufactured, packaged and delivered to an ever-dynamic audience.

As a writer, Kervin’s passion lies in crafting messages that can appeal to the masses and yet manage to connect with the individual. He believes that well-written content must do these three things to readers: educate them in the subject, encourage them to take the next step and entertain – which after all is marketing’s not-so-secret sauce.

Outside of writing, Kervin spends his time plotting parenting strategies, perfecting his pork belly stir fry or waiting for his partner to fall asleep so he finally has control of the TV remote.